Difference between filing a trademark as a word and as a logo
August 2, 2017TrademarksFiling
One of the primary questions that arise when a business/startup decides to protect their brand or trademark is – whether a business should protect its trademark as a word or a logo?
Ownership of family trademarks
July 26, 2017TrademarksCase Study,Infringement
Family trademarks are marks which are used by a person for his family business, where the trademark ownership lies with each member of the family.
The case of Toyota Prius & trans-border reputation
July 6, 2017TrademarksCase Study,Infringement
Toyota failed to establish the trans-border reputation of the mark PRIUS.