Defending Your Brand: How to Use Social Media and E-Commerce Takedown Requests for Effective Trademark Protection
July 2, 2024Intellectual Property Rights,Trademarks,Weekly (IP)DATE,IndiaInfringement,trademarks,intellectual property,ipr,social media,ecommerce
As brands have begun to increasingly rely on digital platforms to reach and engage with their target audience, the risk of unauthorized use of trademarks and the sale of counterfeit products has also grown. Unauthorized pages and posts on social media can dilute a brand’s goodwill and reputation and confuse consumers. This holds especially true when it comes to counterfeit products sold on e-commerce platforms which not only pose legal risks but also threaten customer safety and satisfaction.…
‘Customer of Average Intelligence Test’ in the Digital Age: An Analysis of Mountain Valley Spring India Pvt Ltd v. Baby Forest Ayurveda Pvt Ltd
June 27, 2024Intellectual Property Rights,Trademarks,Weekly (IP)DATE,Indiatrademarks,intellectual property,ipr,deceptive similarity,Mountain Valley Spring India Pvt Ltd v. Baby Forest Ayurveda Pvt Ltd,customer of average intelligence and imperfect recollection test
A recent judgment in the case of Mountain Valley Spring India Pvt Ltd v. Baby Forest Ayurveda Pvt Ltd has reaffirmed several critical legal standards in trademark infringement and redefined the “customer of average intelligence and imperfect recollection” test considering the evolution of customer awareness and brand identities. In this case, the Plaintiff, Mountain Valley Springs India Private Limited, who are the owners of the luxury skincare brand Forest Essentials, sought for an ad interim…
As Good As New! – Refurbished Goods: Guidelines and Implications
June 24, 2024Intellectual Property Rights,Trademarks,Weekly (IP)DATE,Indiatrademarks,intellectual property,ipr,guidelines,Seagate Technology LLC vs. Daichi International and Ors
The Delhi High Court recently issued a significant judgment regarding the sale and rebranding of refurbished goods, particularly addressing disputes between Seagate Technology LLC and WD Technologies (“original manufacturers / plaintiffs”) against several Indian entities involved in the rebranding and sale of refurbished Hard Disk Drives (HDDs), including Daichi International and a few others (“refurbishers / defendants”). This judgment [Seagate Technology LLC vs. Daichi International and…
Email Service by the Trademark Registry: Effective or a Loophole for missed deadlines?
June 12, 2024Intellectual Property Rights,Trademarks,Weekly (IP)DATE,Indiatrademarks,intellectual property,Delhi High Court,ipr,email service,loopholes,Trademarks registry
This ruling certainly grants relief to parties whose rights may have been adversely affected due to a missed deadline caused by technological uncertainties. However, it also brings to light the limitations of using email communication for effecting service. The Court’s view that the document submitted by the Trademark Registry is insufficient to prove actual receipt of an email, has paved the way for parties to use the argument of non-receipt as a tactic to overcome missed deadlines. To put it…
Controller of Patents has the power to condone delay in filing responses to Examination Report – Madras High Court.
June 8, 2024Intellectual Property Rights,PatentsPatent Deadlines,Rule 137
Justice Anita Sumanth, presiding over the case, emphasized that the delay was only four days and that the Controller had not considered the application for condonation of delay under Rule 137. The court noted that normally it would not interfere in matters of condonation of delay as it falls under the discretion of the concerned authority. The extent of intervention would be limited to an examination of whether such discretion has been exercised in an appropriate manner. However, given the…
Publication of the Cinematograph (Certification) Rules,2024
June 4, 2024Intellectual Property Rights,Copyrights,Weekly (IP)DATE,Indiaintellectual property,ipr,cinematograph act,Minstry of Information and Bradcasting,Cinematograph (Certification) Rules,2024,1983,key amendments
The Ministry of Information and Broadcasting vide notification dated March 15, 2024 has introduced the Cinematograph (Certification) Rules, 2024, (hereinafter “new Rules”) in order to amend the Cinematograph (Certification) Rules, 1983 (hereinafter “old Rules”). The new Rules aim to provide clarity and coherence in the certification process and hold significant implications for filmmakers, distributors, and audiences as well as align with contemporary standards and societal values.
Decoding the Ambiguity: Sun Pharma vs. Dabur India and the Uncertainty of Extensions of Time at the Opposition Evidence Stage under Trade Mark Rules, 2017
June 1, 2024Intellectual Property Rights,Trademarks,IndiaOpposition,trademarks,intellectual property,ipr,extension of deadline
In light of the above, a recent ruling by the Delhi High Court in the case of Sun Pharma Laboratories Ltd v. Dabur India Ltd & Anr. has offered some clarity to the question surrounding extendibility of deadlines at the evidence stage of opposition proceedings. While deciding on whether deadlines at the evidence stage of opposition proceedings were mandatory or merely directory, it was observed that the use of terms like "one month aggregate" in Rule 50 of the 2002 Rules implied a mandatory time…
Personality Rights – Is it enough to protect us from AI?
May 29, 2024Intellectual Property Rightstrademarks,Copyrights,intellectual property,AI,ipr,Deepfake,Personality Right,Chat GPT,technology
Recently, many popular actors in our entertainment industry have been victims of very convincing Deepfake videos inciting widespread alarm all around. Rashmika Mandanna, Alia Bhatt, Katrina Kaif amongst many others have been victims of this wherein their face had been morphed in several lewd videos and circulated widely online. Deepfake videos, which use artificial intelligence to manipulate images and videos to make them appear genuine, have become alarmingly convincing also causing chaos in…
Amended Indian Patent Rules 2024 comes into force from March 15, 2024
March 25, 2024Intellectual Property Rights,PatentsPatent Amendments
The Patents (Amendment) Rules, 2023, initially circulated on August 23, 2023, for discussions and consultations with stakeholders, is now being notified and are officially in effect from March 15, 2024. The amendments tackle significant issues raised by patent filers in India, particularly regarding annual working statements, patent working details, Form 3 submissions concerning corresponding foreign applications, prosecution document filings, timeline extensions, and condonation of delays.
Understanding well-known trademarks application in India
September 8, 2023Intellectual Property Rights,Trademarks,Indiawell known trademark
The article aims to shed light on the nuances of well-known trademarks. It is divided into three parts: Part I discusses the origin and statutory provisions governing well-known trademarks in India; Part II analyzes the benefits of gaining a well-known trademark status for businesses; Part III details out the procedure for seeking a well-known trademark status, and Part IV concludes the article.