guidelines
The Bridge to India- The Guidelines bridging the gap
The whispers have been incessant since the announcement of the Bilateral Patent Prosecution Highway (PPH) Programme between the Indian Patent Office (IPO) and the Japan Patent Office (JPO), which commenced officially on November 21, 2019, by signing a Joint Statement of Intent (JSOI) to this effect…
The Influence of the Influential
Celebrities influence us the deepest. Irrespective of our ‘literacy’, they help us ‘decide’ whether to buy a particular brand or not, through their appearances in advertisements. There is no denial in this. Their influence is profound especially in India. A celebrity endorsing a product or service,…