Startup

Protecting your brand/trademark with the Amazon Brand Registry

In spite of being a developing country, India has shown immense growth in the e-commerce sector. Amazon is one such e-commerce site which is widely known and as any other e-commerce business, it allows sellers to sell their products on their website. Since there are thousands of sellers on Amazon,…


Why Startups need to protect their Intellectual Property before disclosing it

Intellectual Property – Creations of your Mind ‘A hundred and one wonders our mind holds, And out of it rarely a creation unfolds!’ Isn’t that true? Imagine you have created something ingenious, what we formally call “Intellectual Property” or simply IP, like a truly mind-blowing…